News Release – Peterbilt New Model 579 UltraLoft

I created this news release while I was employed as the External Communications Intern at Peterbilt Motors Company. I created quite a few drafts of this news release before it was published in industry-leading magazines, including: Commercial Carrier Journal (CCJ), FleetOwner, Transport Topics, Fleet Equipment, etc.

Published by Katie Wayles

Highly creative, adaptable and detail-oriented public relations professional whose areas of expertise include corporate communications (blog posting, newsletter drafting and event coordination), professional social media account management and collaborative campaign organization. Proven ability to design and execute public relations campaigns in a highly organized, engaging fashion. Managed LinkedIn, YouTube and Google business pages for PacLease Texas branches, increasing page followers by 550% and engagement by 7.18% through customer service and advertising efforts.

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